Monday, March 31, 2008

Your Home Business: Turning Pennies into Dollars

Today's feature article is:

Your Home Business: Turning Pennies into Dollars
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-21397

Henry Ford taught us that to simplify the manufacture of
automobiles, that the best way to do so was to install the
assembly line. That one change revolutionized the auto
manufacturing industry permitting the industry to build cars at
a cost whereas the average person could afford to buy one.

The lesson we should take from this is that having the ability
to improve the process of getting the job quicker and cheaper,
without compromising the quality of the job being done, will
help catapult the person who simplified the process to the top
of his/her field.

Pennies saved in your home business can turn into dollars at the
end of the day, and dollars can quickly multiply into hundreds
or thousands of dollars over time.

Doubt me if you will, but let me ask you a question. Do you
think a saving of two fifths of a penny could make any real
difference in the profit margin of a home business? Of course
the right answer is "it depends on how many transactions are
done in a year, utilizing the savings of the two fifths of one
penny."

You only have to think back a couple of decades to really
appreciate this question. Do you remember the nut that lived and
died in a Las Vegas hotel room? You know the one who was a
billionaire, and was so worried about germs that he died of
starvation? If you guessed Howard Hughes (1905-76), pat yourself
on the back.

Now Howard did not make all of his money on his two fifths of
one penny. He did however make a ton of money from his two
fifths of one penny. It seems Howard owned a can manufacturing
company. And one day, Howard`s team figured out how they could
make one minor change in the design of their food can to reduce
the amount of tin necessary to make a single can.

As the story goes --- if my memory serves me correctly --- the
reduction in tin usage equaled a saving of two fifths of one
penny per can. Howard --- being the really smart businessman
that he was --- decided that he would not be so greedy as to
keep all of the savings for himself. What Mr. Hughes did do was
to keep half of the savings for himself, and give the other half
to his customers. The incredible thing about Mr. Hughes decision
is that by saving his customers an extra one fifths of one cent
per can, he managed to take more market share away from his
competition --- netting his company an additional and
substantial portion of the total market share in the canning
industry.

Let us return our thoughts to your home business. Have you ever
gotten the feeling of excitement --- when you read something or
thought of something --- that you could not wait to implement
this new idea? This could be one of those moments...

In every home business, there are certain processes that we do
over and again. Sometimes it may be possible to trim the time or
expense of a process which in turn will add pennies or dollars
to your bottom line. If it is a process that you do hundreds or
thousands of times per month, then your savings will multiply
into hundreds or thousands of dollars in monthly savings.

Imagine what running a home business was like BEFORE the
computer...

Before the personal computer, we had to hand type all letters
and invoices. Now, we can setup a letter or invoice that we send
out quite often, and we can save it in our word processor so
that when we need to use it again, we can print it quickly and
efficiently. There is no longer a need to type the document
again from scratch.

The computer has simplified our business communications and has
provided us the opportunity to reduce our costs of doing
business.

Think about all of the other processes that the computer has
enabled us to do for far less expense than what we could in the
past.

In this case, the computer is a tool that permits us to save
time and money.

So, my challenge to you is to begin examining the processes in
your own home business and look for ways in which you can save
yourself time and money. It is far better for you to contemplate
on this matter than it is for me to do so for you. Simply put,
you know your business better than anyone on the planet does.
Therefore, you are in a better position than anyone to find
those extra dollars that will decrease your costs and increase
your profits.

The extra pennies and dollars you could extract from your
business could spell the difference between success and failure
for your home business enterprise.

About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.PlugInProfitSite.com/main-21397
------------------------------------------------------------

* You have permission to re-print this article on your own
website, newsletter or blog as long as you leave it intact
including the full text and "About the Author" box. Thanks!

Thank you for being a valued subscriber Jonathan!

Sincerely,

Jonathan Haryanto
http://www.SpeedyOnlineProfit.com

P.S. Making money online is easier than you think... Start
NOW with The Home Biz Guy's Plug-In Profit Site service at:
http://www.PlugInProfitSite.com/main-21397

Sunday, March 30, 2008

Attract More Customers with White Papers - Part 5

Part 5: 'Promoting Your White Paper is More
Important Than the Paper Itself!'

In 1854, Henry David Thoreau said 'Build A
Better Mousetrap and the World Will Beat
a Path to Your Door.'

Henry David Thoreau lived in a different century
than you and me.

Henry David Thoreau never invented any
mousetraps.

And the world never beat a path to his door.

I think that Henry David Thoreau was snorting
cocaine.

That was then, Mr. Thoreau, but this is now.

Today, if you've got better mousetraps, new
technology, or a superior solution to any kind
of business problem, you're faced with some very
tough challenges.

Your customers and prospects are inundated with
choices. They're relentlessly pursued by salespeople.
They hide behind their computers and guard against
unwanted pests with their voice mail.

You send them emails but they can vaporize
your message with one touch of the delete button.
Your website is just one among millions.

The world is an unbelievably crowded place.
Nobody's got time to read your white paper --
unless the title and the promotion for it truly
hit a nerve.

And nobody's going to read it if they don't
know about it.

That's why the *promotion* is vitally important.

The promotion of your white paper is kind
of like a "Product Rollout." It's much like
you'd do with a new product, except the
white paper is the product. It's not a physical
product in the usual sense, but it is an information
product. It's the first step in selling your idea,
your better mousetrap, to the world.

Here's a list of steps I follow in "rolling out" a
white paper when I'm working with consulting clients:

1) Buy web traffic on search engines (this is VERY effective)
2) Email blast to an at least 'lukewarm' customer list
3) Press Release to related publications
4) Send out Postcards
5) Advertise it in print
6) Joint venture advertising with compatible vendors

So when you create a white paper - even if
it's just a simple 1-page guide - right here
you just got a list of SIX things you can do to
get the word out.

*** By the way -- very important point -- if
you use the right formula for writing a press release
for a white paper, it has 3 times the chance of
seeing the light of day in a magazine or
newspaper than a regular product release! ***

Several of my clients are small companies -
less than ten million in sales - that are
generating HUNDREDS of sales leads a month
with white papers. In most cases those leads
are coming in for only a couple bucks apiece.

As a matter of fact, I suggest that you
commit a goodly percentage of your advertising
budget to promoting white papers -- it goes MILES
further than 'branding' and 'image advertising.'

http://www.perrymarshall.com/whitepapers/action.htm

Perry Marshall



To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com

How to Stay Focused on Your Home Business Goals

Today's feature article is:

How to Stay Focused on Your Home Business Goals
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-21397

When you are the owner of a home business, you will find
hundreds of distractions that vie for your time, energy and
focus.

Common distractions include: children, family, friends,
neighbors, pets, phone calls, mail, household chores, video
games, television, neighborhood children, visitors, and so many
more.

As an owner of a home based business, you must always remember
your purpose in bringing your profession home. What was your
reason for wanting to own a home business? Was your goal to work
from home so that you can share in the lives of your children?
Was your goal to be out from under the rule of a tyrannical
boss? Was your goal to have the freedom to work when it is
convenient for you? Was your goal to make tons of money working
for yourself?

Here`s a few good tips that will help you stay focused on your
home business:

TIP #1:
Whatever your reason for going out on your own, you must keep
your reason in the forefront of your mind. If you forget your
reason for starting your own home business, you will not be
working for yourself for long. It is far too easy to let
circumstance drive your activities --- and when circumstance is
in the driver`s seat, you are more likely to crash and burn.

TIP #2:
Remember --- your own business is a lot like a real job. Some
people go to work to play, some go to socialize, and others ---
most often those who are paid in a commission or tip environment
--- go to work to work and to make money. When you work for
yourself, your salary is directly proportional to your
productivity. Therefore, wouldn`t it make sense to stay focused
on getting as much done in as short of a period as possible?

Go to work to work and to make money. Leave playtime and
recreation for when your workday has ended.

TIP #3:
When you are dealing with family in the course of your workday,
it is important to schedule your activities as much as possible.
With small children, you must take time when you must, but you
should also work hard to make sure you dedicate a specific
number of hours to your workday.

With older children, it is much easier to tell them that you
will be working between the hours of x and y. Your children and
your friends must understand that certain hours of your day are
devoted to the activities of your business.

TIP #4:
Don`t permit your friends and extended family to run over you.
Many people get the blind idea that if one works from home then
they are not actually working.

Well-meaning people may try to fill your doorway to bring advice
about getting a real job. Others may simply believe that if you
are at home, then you are fair game for chitchat and
socialization.

You must stand firm. You must make certain your friends and
family understands that when you are working, then you ARE
working! If they wish to socialize with you, then they need to
do it during the hours that are not dedicated to your home
business.

You are the only one who can stand up for you. Your friends and
family will seldom be able to appreciate your dedication to your
home business, unless you make the effort to make sure that they
have the same respect for your business that you do.

TIP #5:
You should allot a certain portion of your day to email and to
regular mail. For example, allot one hour in the morning and one
hour in the afternoon to handling your written communications.

Unless you dedicate certain times to the handling of these
communications, you will soon find yourself on the downward
slope of decreased productivity.

TIP #6:
When you find yourself spending too much time doing
non-productive activities, then you should seriously consider
finding a third-party service provider who will assist you in
those non-profitable business activities.

As an example, you might be in the mail-order business. You
might believe that your time is best spent writing ad copy and
setting up your advertising, but you find yourself spending far
too much time taking care of your books to take care of your
advertising in the manner that you should. In this event, it
might make more sense to hire a bookkeeper to handle your
financial records for you.

CONCLUSION:
In the end, the success of your home business is entirely and
completely reliant upon you and the decisions that you make.

You had your reasons for deciding to start your own home based
business. You must always keep your reasons in the forefront of
your mind. You must always be able to rely upon your own self
and your dedication to the success of your business.

Your friends and family might be annoyed that they cannot come
visit upon their own whim, but when success comes to you and
your business, they will better appreciate you for putting your
foot down when necessary.

Success is within your reach, if only you can stay focused on
your goals. You must decide to reach for your goals, and then,
you must have the discipline necessary to reach them.

About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.PlugInProfitSite.com/main-21397
------------------------------------------------------------

* You have permission to re-print this article on your own
website, newsletter or blog as long as you leave it intact
including the full text and "About the Author" box. Thanks!

Saturday, March 29, 2008

Starting Your Home Based Business On A Shoestring Budget

Today's feature article is:

Starting Your Home Based Business On A Shoestring Budget
Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-21397

Whether seeking a supplemental income or a full-time income,
many folks have undertaken the task to discover a viable home
based business solution to meet their personal needs.

For most folks who contemplate a home business, a low-cost or
no-cost solution is not only nice, but also very necessary. Many
also seek to find a home business that will permit them to
maintain their regular day job in order to protect their base
income.

Taking the cautious approach to a home based business and
keeping one`s job during the start-up period is often a very
good decision. By maintaining one`s job, one can maintain the
health of their personal finances while permitting their home
business grow healthy and strong.

Fortunately, most home based businesses can be started with
little or no cash, can be maintained on a shoestring budget, and
can be operated successfully with only a part-time investment.

One day, the business will be strong enough to support itself
and its owner. When that time comes, it will make good sense for
the business owner to leave his or her outside job to dedicate
more time to growing and maintaining their new thriving home
based business. You will know when that time has finally arrived.

The nature of a home based business makes it easy and very
realistic for most folks to take the plunge into home business
ownership.

Yet, many folks put off starting their own home based business,
because they have the misconception that they will have to risk
thousands of their own hard-earned dollars at start-up. Then
later, if their business fails, they fear they may be forced to
take out a second mortgage on their house just to stay out of
bankruptcy.

Are you one of these folks? Do you let your fears of failure
keep you from reaching for your dreams?

If so, then allow me to introduce you to a few home business
ideas that you can start for less than $100 and can be started
and operated very profitably as a part-time business.

THE LIFEBLOOD OF ALL SUCCESSFUL BUSINESSES

First of all, let me advise you to search out a business model
that will deliver steady and repeat business. It is the one
thing --- above all others --- that will assure that your
company can survive the test of time.

HOME-BASED MAIL ORDER:
Home-based mail order is a good example of how one can quickly
grow a home business income. Mail order is a low cost start-up
business that can be launched for around $100 USD.

With proper planning, your home-based mail order business will
not require up-front inventory purchases. In the mail order
business, it is not uncommon to rely upon drop-shippers for
product fulfillment services.

By utilizing drop-shippers, we can sell the products, collect
the money and then purchase the products from the wholesale
outlet. The wholesale outlet will then put a return address for
your company on the product packaging and deliver the product
directly to your customer.

Your primary expense in the mail-order business is advertising.
Classified advertising tends to be a relatively inexpensive form
of advertising with thousands of outlets available to the small
business owner.

WHOLESALE BUSINESS:
Buy low --- sell high. You can acquire high quality,
top-of-the-line merchandise for a fraction of the retail cost.

AUCTIONS:
Auctions can be an excellent source for buying cheap and selling
high. Both government auctions and Internet auctions can lead to
some excellent profit opportunities. Auctions are an excellent
tool for both acquiring and selling merchandise.

MAKE AND SELL YOUR CRAFTS:
Crafts are a hot seller at country fairs, swap meets or anyplace
where people gather. Make your own crafts and sell them for a
tidy profit!

SELLING INFORMATION:
Selling information by mail is another good example of an
inexpensive home based business start-up. One can gain the
resale rights to information for usually about $50 USD. Other
costs will include printer cartridges, paper and postage. There
are plenty of free classifieds sites on the Internet, in which
to successfully advertise your information.

WRITE INFORMATIONAL BOOKLETS:
Write and publish your own informational booklets; sell them at
a high price! All you need is a little know-how, a printer,
paper and stamps. This is a GREAT home business idea! You can
also sell the resale rights to others, for extra profits. In
this age of the Internet, you may also take advantage of the
fact that selling information is one of the most profitable
endeavors one can pursue online.

OFFICE SERVICES:
Offer office services for hire in your local paper. You`ll be
surprised at the amount of regular office business that can be
gleaned from one little classified ad. Word processing, typing,
accounting, data entry, proofreading, transcription, promotional
letters and newsletters. All these tasks can be accomplished
right from your own home office.

AVON REPRESENTATIVE:
Yes, Avon`s been around for eternity, hasn`t it? Then it`s not
such a bad prospect as a home based business, is it? I once knew
a woman who did so much business as an Avon rep. that she had
people calling her and knocking at her door wanting to order
products at all hours of the day and night! Once you are an
established Avon representative, you, too, will turn a good
profit.

CONCLUSION:
On your search for the ideal home based business, try not to get
caught up in any scams that will run off with your money. There
are thousands of scam artists out there just waiting for the
next sucker to come along. Remember, if it sounds too good to be
true, then it probably is. Just use your good judgement and
invest wisely in proven methods of earning extra income.

About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.PlugInProfitSite.com/main-21397
------------------------------------------------------------

*

Policy Change: Important warning for advanced AdWords advertisers

You've probably already seen the pink warning
notice on the entry page to your Google account:

Beginning April 1st, 2008 Google will no longer
allow you to post a display URL in your Google ad
that is not your own website's real domain name.
No more automatic redirects.

A lot of savvy marketers use redirects to test
different domain names. Consider these two ads:

(A)
Mold Help For Morons
Find out if you have a toxic mold
problem without spending a fortune!
www.StopBlackMoldNow.com
CTR = 1.6%

(B)
Mold Help For Morons
Find out if you have a toxic mold
problem without spending a fortune!
www.GetMoldSolutions.com
CTR = 2.1%

....A got 1.6%. B got 2.1%.

ONLY the URL was different.

This technique, by the way, is one of the most
powerful ways to reduce your cost per click and
increase the magnetism of your website. Across
the board, URL B gets 31% more traffic for the
same amount of money.

My most successful students have been quietly
beating the pants off their competitors for years, by
doing this.

But if your website is www.GetMoldSolutions.com

(your destination URL) but you also use

www.StopBlackMoldNow.com

(your display URL)
you'll probably get a smackdown from Google on
April 1.

You can still have multiple domains but you need
to do it without redirects now. (Kevin Thompson
who owns both of these domains does it correctly,
by the way - without using redirects.)

Bryan Todd wrote up instructions on how to correctly
do this so you have no problems whatsoever
after April 1 Here are his instructions:

http://www.perrymarshall.com/adwords/domains.htm

Be Wise.

Perry Marshall



To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com

Friday, March 28, 2008

Attract More Customers with White Papers - Part 3

There's one tiny thing that's vitally, critically
important, above all other things: YOUR TITLE. The title is more important than anything else! If you choose a title that's not interesting, nobody will read your paper. It doesn't matter how good your paper is if nobody reads it! Let me give you some examples of BAD white paper titles (these are real white papers, btw): "Business Reality of the MidMarket Real-Time Enterprise" (That's a horrible title! It's xtremely vague and communicates no benefit whatsoever) "WorkSpace - the CRM Solution from Relavis and Mainline" (Who cares about Relavis or Mainline?
Customers only care about themselves) How do you write a good title? The first tip is, don't get your inspiration for titles from the technical world. Instead, here's an example from the New York Times Bestseller list - several recent popular tles:BRINGING DOWN THE HOUSE - How six M.I.T. students won more than $3 million at Las Vegas casinos.SPIN SISTERS - How the women of the media sell unhappiness - and liberalism - to the women of America.CRAZY LIKE A FOX - The inside story of how Fox
News beat CNN.TRUMP: HOW TO GET RICH - Secrets of his eponymous success, by a man - and media personality - who should know. Make no mistake, the titles of these books
were critical to their success. The Trump book is of course popular because The Donald's name is on it, but he still doesn't deviate from the time-tested "How
To" formula, which for anything that's teaching you how to do something, is just about unbeatable. Also notice that the subtitles are very, very important and carefully worded. They create tremendous curiosity. (Who wouldn't want to know
how six MIT students gouged a casino for $3 million?) One of the most popular white papers in the technology world is called "What Hackers Know That You Don't " by AirDefense. Communicates a powerful message in only six words. *Let me give you a perfect 'success test' for any title you choose: Imagine that you're running a tiny classified ad in the back of a magazine, with nothing but your title - plus the words 'for more information call (800)555-0000.' Put your title in that ad and ask yourself,'Would this, all by itself, make my phone ring?' Let's try it -What Hackers Know That You Don't - for more information call (800)555-0000 Yeah, that one definitely passes the test!
Perry Marshall
http://www.perrymarshall.com/whitepaper



To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com

Finding Your Home Business Niche

Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-21397

When some folks begin to think about a business of their own,they know in that very moment what kind they are going to start. Then, there are the rest of us...Knowing that we want to have a business of our own is not enough. Many of us have struggled with the important question of what type of enterprise we would like to start.Franchises offer a simple pre-packaged money making idea, but the cost of a franchise often makes it a prohibitive option to most folks who contemplate going out on their own.For those who do not have a million dollars to buy a McDonalds franchise, we must look to other ideas for our own business.There are literally hundreds of lucrative home business ideas or you to choose from, which will suit every type of personality and all levels of financing. From selling
information on the Internet as a infopreneur, to growing delicious gourmet mushrooms for sale to restaurants and catering companies; there is a pile of money to be made by filling a need, for hese and a host of other necessary services.Of course, actually liking what you do, will have a lot to do with the success of your new venture, so be sure to pick a home business that you`ll enjoy running and that will keep you motivated.For example, if you`re a math whiz, an accounting or income tax service might be the ideal home business for you to start.
Perhaps writing is your forte and you`d like to start your own home based copywriting service or advertising agency. Each of these businesses can be run successfully--and profitably from the comfort of your own home.Academia might not be your cup of tea, but maybe you are good with your hands --- having a creative genius where crafts are concerned. Craft items are red-hot sellers at swap meets, country fairs and world wide over the Internet, and they can provide you with solid profits. If crafts don`t interest you,then why not start a laundry service with pick-up and delivery, or a shopping service for shut-in`s--even a companion service or granny sitter or a doctor shuttle service; any of which, could be much in demand, in and around your neighborhood or community.When brainstorming new ideas for your future home business, keep in mind the soul of any successful endeavor is providing a product or service that others will actually purchase in quantities. Satisfy the needs of your target market, and your target market will keep you and your home based business healthy, happy and profitable.Below are some suggestions for home business ideas that might help you decide on a suitable venture in which to invest.Multi-level-marketing (mlm), floral/plant service for offices and hospitals, pooper-scooper service, dog walking ervice, answering service, vending machine service, gift basket service, homemade soap maker, mobile windshield repair service, mobile tire repair service, income tax specialist, researcher,
freelance writer, business card and letterhead designer, courier, shut-in/shuttle service,landscaping service, tree trimming service, wood crafter, carpenter, crafts and crafting
supplies, pool cleaning service, plants/nursery starts, growing herbs, growing mushrooms, garage sale and swap meet vendor, proofreader, private investigator, typing service, interior
decorator/designer, website design, wedding consultant, hot lunch/snack vendor at local courthouses, pet sitting service, pet grooming service, Internet entrepreneur, paralegal, gourmet
catering service, new media production, mobile cosmetic technician, mobile nail technician, mobile hair stylist,
aerobics instructor, personal fitness trainer, advertising consultant, companion service, small printing service.Ideas, ideas; hopefully the above ideas will give you some fresh ideas of your own to mull over. A spring board if you will, on which to dive into your own chosen home business.When you work from home, any business you start has the potential to explode into a perpetual gold mine! It just depends on how much your home business is in demand around your
community or on the Internet. Your home business might start slow and steady, regularly picking up clients as you become more established. On the other hand, your chosen home business may
take off like wildfire, quickly becoming too hot for you to handle by yourself (well done!). This is the time to enlist the help of willing family members to help you out in your time of
need, which will make your business into a friendly, family concern. This will also help family members better understand your business and get a grasp on the mechanics of profit.Good luck in all your decisions and have fun with your home business, which ever one you choose, and don`t forget to enjoy your newfound freedom!

About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at:
http://www.PlugInProfitSite.com/main-21397


Making money online is easier than you think... Start
NOW with The Home Biz Guy's Plug-In Profit Site service at:http://www.PlugInProfitSite.com/main-21397

Thursday, March 27, 2008

Attract More Customers with White Papers - Part 2

For most people, writing a white paper sounds like a dreary chore. Something handed down from above, perhaps, that lands on your desk and threatens to consume weeks of time better spent on something else. I know how you feel. But there's no reason for that to be the case. Today I'm going to give you two things to think about:1) IT DOESN'T HAVE TO BE LONG. Sometimes a 10-20 page white paper might be OK, but I like 1- and 2-pagers best.
Short little guides, reference tools and problem solvers that people will keep in their desk.
That's a magic formula, and it doesn't take long to write. You can probably do it in a couple of hours. You might consider breaking a 10-page white paper into three small documents, each
addressing a very specific issue. (You can potentially get three times as much PR mileage from the same content, by doing it that way.) At that point, the key is to have a follow-up system that continues to nurture that prospect until they take a next step -- call you on the phone, email you with a question or whatever.2) You don't have to give the person an exhaustive technical treatise, you only need to give them knowledge that enables them to DO something. White papers
are not theoretical. They are action-oriented. So make a list of two or three or five things you want your customer to know how to do as a result of reading your white paper, then just tell them how. About ten years ago, there was a very popular book by Steven Covey called '7 Habits of Highly
Effective People.' Maybe you read it. In that book, Covey talks about the idea of an 'emotional bank account' that everyone has. When you do something good for someone, you make a deposit into their emotional bank account. When you ask someone to do something for you, you make a withdrawal. If the account balance is zero, they will ignore your request. Most advertisers and marketers try to make a WITHDRAWAL from a customer before they've made a DEPOSIT. No wonder sales is such an uphill battle! A White Paper is a way to make a deposit before you make a withdrawal -- with useful, problem solving information. People are VASTLY more responsive to this kind of information than they are to a traditional ad. It builds trust and credibility like no other kind of advertising does. In comparison, telemarketing creates distrust and annoyance. And people just ignore most ads they see. So the best thing you can advertise is...a White Paper, guide, problem-solver or report. At the same time, that paper is also a way to help the customer define the problem in *your* terms, not somebody else's. There's a lot of subtle power in that.

Perry Marshall
http://www.perrymarshall.com/whitepaper



To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com

Make the Leap to Affiliate Marketing Success

Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-21397


If you are going to become a successful affiliate on the Internet, you need 3 "intangibles." These are things that must come from WITHIN you.
===> Intangible 1 <===
First, you must have a strong WHY.Why must you make affiliate marketing work? What is driving you?
What is it that you CAN'T have in your life anymore and/or what is it that you absolutely MUST HAVE now? For me, I couldn't stand working 12+ hours a day anymore and missing the experience of my children growing up. I also absolutely HAD TO HAVE the freedom of being able to control my
life and finances through a little box that I could carry with me anywhere in the world and not be tied to anyone's time pressures or demands but my own. That was my carrot and my stick. I felt a
great pain deep in my gut of missing out on my children's lives and the incredible freedom that succeeding in this business would provide for me. I found my why. You MUST find yours.
===> Intangible 2 <===
You must BELIEVE that it is possible.If you don't believe that it's POSSIBLE for you to make money
with affiliate programs or make your living on the Internet, you won't. It's that simple. For me, figuring out that it was possible was just a matter of realizing that many other people were ALREADY making great money online. If they could do it, I could too. It would just be a matter of figuring out what those people were doing and then adapting it to my situation. There is no shortage of undeniable PROOF that people (millions of them) are making money online with affiliate programs. Just get online and do some research and you'll find countless testimonials and stories of REAL PEOPLE making real money on the Internet. Or head to your local bookstore and you'll find the same documented evidence of this fact. Truth is, it's getting easier and easier to make money online with affiliate programs. I've always said that "affiliate marketing" is the job of the future. In the "old" days, you had to go to a potential employer, apply for the position and hope for the best. Now you can simply go to any company you want, fill out their affiliate application and start work immediately. Affiliates are the new working class. Believe me, making money with affiliate programs or making your living on the Internet is WAY MORE than possible. It is pretty much (or will be soon enough) unavoidable now. Affiliate marketing is the "job" of the future that's already here TODAY.
===> Intangible 3 <===
You must be willing to MAKE THE LEAP.Ready, FIRE, then aim... This is the operating philosophy you
MUST adopt to succeed with affiliate marketing. That's backwards for most people who like to aim before they fire. The fact is the Internet is a moving target... The only thing constant about it is change. You need to stop analyzing the game and simply jump into it. You can't learn from the
outside... You have to be IN THE RING to truly understand it. The lesson here is that you will never really be READY to start an affiliate marketing business. You simply have to start one.
This is what I call "Making the Leap." The good news is that the cost of failure on the Internet is very small. In the "brick and mortar" world you need to evaluate things very carefully before you decide to open up a business. It's almost always necessary to invest thousands of dollars to
get an offline business off the ground. However, on the Internet you can often start a successful business for less than $100. The Plug-In Profit Site is a great example of his. You simply need get IN THE GAME... Each moment that you stay "out there," you're wasting valuable time that you could be learning and skills necessary to become a successful affiliate marketer. In fact, if you're not in the game yet, you're ALREADY behind the times. Make the leap to becoming a successful affiliate marketer today!

About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make money online with affiliate programs. If you can follow 3 easy steps, you can get your own customized website, autoresponder (email follow-up software) and pre-written email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours or less! See details at and sign up today at:
http://www.PlugInProfitSite.com/main-21397


Making money online is easier than you think... Start
NOW with The Home Biz Guy's Plug-In Profit Site service at:http://www.PlugInProfitSite.com/main-21397

Wednesday, March 26, 2008

A Few Feet From Gold.

I want to talk to you more about The Secret. I have mentioned that book before and wanted to share some of my thoughts with you. If you have not read it this book is about the law of attraction and how like attracts like. You not only become what you think about but your thoughts create your life. I must tell you this is true whether you attribute it to God, faith or the power of the universe. I have seen this in my life over and over. The key is to focus on what you want and not what you don't want.

I have focused my thoughts on building a huge business for the last 3 years and it happened to the tune of earning more than $200,000 in 2006. Not only did I dream about this success but I created a mind set of already considering myself to be successful. This is the essence of The
Secret discussed in this book and the movie. If you want to succeed in your business then focus on success instead of not failing. The problem is most focus on not failing. There is a difference.

They think about how they are not making sales and how their business is not going anywhere. They expect failure and what do you think they are doing to get. Start focusing on what you want and not what you don't. Visualize commission checks coming in and expect to succeed. You are doing a lot of marketing with the coop, article marketing and so on - I urge you to visualize these things working up for you a mountain of sales and expect it to happen and then have unwavering faith.

I know many of you are trying to get your business off the ground and are dreaming of owning a successful business earning more than six figures and many of you are already doing that and are seeking to grow your business to a new level.

Several years ago I was just getting started and I read a business book called "If You Don't Have Big Breasts Put Ribbons On Your Pig tails." It is a book written by a billionaire business person and she says in there that when she was just starting out she spend a lot of money to
buy a fancy new coat. This coat was way out of her price range but it made in feel successful and this caused her to create a mindset of success that focused on living up to the image of herself as a successful business person.

In order to create your own success I challenge you to consider yourself already successful. Do something that makes you feel successful in your business and use that to motivate you and empower your thoughts. If you can learn to do this your success will be just around the corner.

During the movie and book The Secret they talk about how many people try using The Secret and then when it does not work for them they give up and say "This doesn't work." That is similar to a tory in the book Think and Grow Rich where the author talks about a man who purchased an old goldmine. He spent several years mining and not finding anything. Finally he gave up and and sold the mine to someone for very little money. The new owner had an engineer study the mine and then started drilling and within a few feet struck gold.

Can you imagine ... the prior owner gave up within only a few feet from his dream?

I have seen this in my own life. There have been so many times I came close to giving up only shortly before I realized a great success. I challenge you to keep going after your dream and believe that it is within your reach. This applies to financial success, business, relationships, love and health.

I wish you the best in every area of your life.

Sincerely,

Dustin Cannon
2056 Fiesbeck Court
Columbus, IN
47201
US
http://www.Just-Home-Business.com
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com

So, You Want To Become A Professional ?

So, You Want To Become A Professional ?

What does it take to be measured a professional?

Well, creating a professional image for any business is not easy. It requires a great deal of time and effort!

Not only should you have a lot of expertise and experience in your field, but also you must manage your business in a professional manner.

To create a professional image for your online business, give some serious thought to these important aspects:

Honesty

Always tell it like it is. Your honesty will build long term relationships with your ustomers.
Courtesy

There is an old saying, "the buyer is the king". So, let your customers know how much you really appreciate them. Never forget to say thank you, and please. Your courtesy and hospitality will reflect upon your professionalism.

Web Site

Your website is a direct reflection of you! It is very important to have a website well designed. Put your best friendly picture on the site. Let your customers know who they are dealing with! Include your contact information, complete product information, easy ordering process and make certain that your site is easy to navigate.

Product

Only sell products that you personally use and trust! Never sell any product just because someone is hyping it up to generate sales! If the hyped product is worthless, you could lose the trust of your customers and they will not buy from you!

Customer Service & Technical Support

Poor customer service and technical support are almost always the biggest complaint heard from unhappy customers. Make yourself fully available to give a hand to your customers. Answer their emails and give back their phone calls as quickly as possible. Work with them until you have a satisfactory answer.

Having testimonials from happy customers also can build credibility and add to your professional image! Don't be shy to ask for testimonials from your customers. When they are satisfied with your product and service, they will be glad to write a testimonial for you.

Always strive to do-your-utmost and the whole thing will fall into place.

Good Luck with your business! :-)

By : Anne Ahira
Founder of Asian Brain Internet Marketing Center
http://www.Asian-Brain.net
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com

Attract More Customers with White Papers - Introduction

Let's start out with an understanding of what a White Paper is NOT:-It is not a thinly-disguised product brochure
-It is not a sales letter
-It is not a sales pitch
-It usually does not teach your customer about every feature or bell or whistle in your product.
It only alludes to those things and makes the reader curious enough to talk to you But it's also not a doctoral dissertation. It can't be boring. I'll say more about that in a couple of days. Now why should you offer your customers a white paper?
Why is it better to offer problem-solving information than a straight sales pitch? Because: Nobody who bought a drill wanted a drill.
They wanted a hole. Therefore, if you sell drills, you should advertise information about making holes, not about drills! That's the core idea. So today I'm going to give you some ideas about how you can use white papers to promote your business. Here are some recent examples:- I've got a client who helps small and medium-sized companies go public, which is an extremely complex process. So he publishes white papers that explain the issues involved in taking a company public: SEC regulations, implications of the "Sarbanes-Oxley" act, things that investors look for in a business plan, and the process of doing a procedure called a "reverse listing." These white papers teach the customer how to do those things themselves, but in the process, they also demonstrate how complex this stuff really is. They decide to hire him to do it for them and he makes tens of thousands to hundreds of thousands of dollars on each deal.- Another client offers a network troubleshooting guide. He buys clicks on Google AdWords and about 20% of the visitors opt-in for his report, and also fill out their name and address to receive his catalog - which sells
troubleshooting tools (of course). The guide doesn't sell his tools, but the catalog does. Those sales leads cost him about $1.50 each. These leads are good quality and the cost is 1/10th of every other method.- I've got a member, Mark Clark of Instant Access Music, who sells to video producers. He offered a detailed guide on video production planning that they could hand out
to THEIR customers. When he offered it to his email list he got a 16% response! When you advertise problem-solving information like this, you get terrific response... and you ALSO build your
credibility as a quality source of information, instead of "just another peddler." And you get permission to communicate to that person again in the future. How much is that worth? In Part 2 I'm going to give you some tips that will make it fast and easy to get your white paper written

Perry Marshall

http://www.perrymarshall.com/whitepaper



To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com

Is a Home Business Right For You?

Stone Evans, The Home Biz Guy:


Copyright © Stone Evans, The Home Biz Guy
http://www.PlugInProfitSite.com/main-21397

Every morning as people wake up and make the commute to work, many dream of the day when they will finally work for themselves. Every time the boss lets someone know that they must give up their weekend plans for the good of the company, people contemplate the benefits of being the owner of their own business.Are you one of these people?If you are, it is important to ask yourself some very important questions before you make the uncertain leap into self-employment.Many dream of the benefits of home business ownership, but few take into account the sacrifices that must be made to bring the dream to fruition. Please don`t make this mistake yourself.You must approach home business ownership with your eyes wide open. Ask yourself the important questions, and more
importantly, answer your own questions openly and honestly.AN IMPORTANT CONSIDERATIONAre you the type of person who relishes every chance to gather around the water cooler for social interaction?If so, then home business ownership may not be the right decision for you.Instead, if you feel that you can be quite content sitting alone at your desk; speaking only to clients and really minding your own home business, then you might have what it takes to succeed as a home business entrepreneur.If you feel at ease with your own company and don`t need a dozen coworkers milling around your desk, then you, too, could savor the freedoms that will allow you and your family, to live the lifestyle you know you want and deserve.THE KEY TO HOME BUSINESS SUCCESSSelf-motivation is the key to success when you start a home-based business. You need to possess the ability to push yourself ahead. Your drive and determination will be reinforced
with every new sale.The level of success that you will achieve greatly depends on the time and effort you are willing to plow into your new home business. Your organization, planning and marketing skills, will all be put into practice when you embark on your liberating journey from employee, to being your own boss. In fact, you will be the wearer of many hats and gain a wealth of business experience along the way, when you finally make that commitment
to work at home.YOUR SUCCESS RESTS ENTIRELY UPON YOUR OWN SHOULDERSYou will now be the boss. Are you truly able to work independently? Do you have the drive; the tenacity, to persevere with your home based business? Will you be able to invest the necessary time to nurture it, to watch it grow and see it through, from germination to full, glorious bloom? When you`re the boss, you are responsible for the success of your home business, from A to Z, from disappointments to victory.When you work at home, it will empower you to achieve many things you were unable to do when you were stuck working for that tyrant boss. Remember him? He`s the guy that wouldn`t let
you take time off when your baby was sick...the same guy that called you in to work on a public holiday.A home business means that you can take good care of your family and make money from home, simultaneously. You will have the best of both worlds! Just think--no more dirty laundry piling up--you can do it while you work. No more scurrying around at the last minute searching for a babysitter either. And no more worrying about getting fired; you`ll be the boss!
IN CONCLUSION...Stay positive and focused on your home based business, even if,when sales aren`t up to par, you get occasional negative remarks or derogatory comments from people with stuffy, dead-end jobs. Ignore their cutting words and bear in mind that success is the best revenge! Keep your admirable, positive attitude at the forefront and show them what you`re made of!

About the Author:
------------------------------------------------------------
Stone Evans helps ordinary people all over the world make
money online with affiliate programs. If you can follow 3
easy steps, you can get your own customized website,
autoresponder (email follow-up software) and pre-written
email marketing campaign professionally designed and
installed and ready to pull in profits for you in 24 hours
or less! See details at and sign up today at:
http://www.PlugInProfitSite.com/main-21397
------------------------------------------------------------

*

Understanding the Difference Between Marketing and Promotion

by : Stone Evans, The Home Biz Guy
Copyright © Stone Evans
http://www.pluginprofitsite.com/main-21397

Are you an online marketer? Or do you simply promote affiliate programs? Marketing is truly the most misunderstood word in use today on the Internet. Let me see if I can clarify this issue just a bit.

In Marketing 101 at your local university, marketing is actually the process of Product, Place, Price and Promotion.

PRODUCT

No business can exist without a product or service to sell.

In a nutshell, entrepreneurs are the people who believe in a product, service or idea, so much that they are willing to invest their lives into the development of their dream.

Historically, every major corporation in the world was started by an entrepreneur with a dream and the drive to make it a reality.

However, there comes a time in the life of every corporation when those who fear the gambling nature of their founder, squash the entrepreneurial drive that made the company a viable concern in the first place. The entrepreneur will either submit to the careful nature of the stockholders, or he will be forced to leave the company he created.

The only entrepreneurs who withstand the pressure to move more carefully are those who have maintained majority control over their companies.

PLACE

In the offline world, place is defined by location. On the Internet, place is defined by domain name and the web hosting service chosen.

Both online and offline, place can make or break a company without respect to the quality and value of the product, service or idea.

PRICE

Selecting a price is determined first on a basis of whether the company wants to be seen as a discount or a value company.

Take for example Wal-Mart and Staples.

Wal-Mart is the lead discounter in the marketplace. Staples on the other hand is the specialist in office supplies.

Both sell a significant number of office supplies despite the fact that the lowest price can usually be found at Wal-Mart. As a value dealer, Staples can afford to charge more for their products than Wal-Mart.

So the question for you is whether you want to position your company as a discount or value company.

Testing has shown that products and services can be sold at any number of prices and still reach a significant number of people.

The challenge of selecting the best price for your product or service will require a certain amount of testing.

UNDERSTANDING THE PRICING EQUATION

Let`s assume we are selling a product. Let us also assume that we know that the product can be sold for $10 or $50. Let us also assume that if the price dips below $10 or rises above $50, then the product sales fall off significantly.

Our challenge is to determine the best rate at which to sell our product.

Testing has shown us that we can sell 1000 items a week at $10. Testing has also shown that we can sell 500 items per week at $50. And testing has shown that we can sell 650 items per week at $45.

At $10, our projected weekly earnings are $10,000. When we sell the product at $50, we know that we can earn $25,000 per week. Most importantly, we know that we can earn $29,250 when our product is priced at $45.

With the imaginary testing we have done on our imaginary product, we can easily see that selling our product at $45 per item will earn us more money over the long haul.

Thus, when we make the decision for a national rollout of our product, then we will price our product at $45.

Of course, this is a very simplistic analysis of the point I am trying to make. Though simple, I believe this analogy will help you understand the methods of developing a product`s prices.

PROMOTION

Promotion, on the other hand, is the process of notifying the consumers for your product or service of your availability to serve them.

Methods of promotion vary distinctly and should be arranged to meet very specific goals.

As with product, place and price, promotion should not be left to chance. You should test every ad, every media, and every price point to determine the best bang for your promotional dollars.

HEADS UP!

If you are an online promoter or marketer, please factor in the most important element concerning the cost of your promotions.

What element is that? Your time!

Value your time at a certain dollar amount, and figure in your time into the cost of your promotional accounting.

I say this because too many online promoters lose sight of this concept and spend 20 hours to generate one sale while using free advertising. Even if you rate your time at the federal minimum wage, then you will have invested $105 of your time for one sale that might only net you a gross sale of $45!

ARE YOU TRULY A MARKETER OR ARE YOU JUST A PROMOTER?

Most people who run a business on the Internet call themselves marketers. Yet, most of these same people are really just promoters wrapped in the label of a marketer.

True marketers do not promote without a lot of advance work. They spend time planning, testing and measuring their actions and results to get the most out of every dollar spent and earned.

Entrepreneurs finesse the art of marketing as they build their company into a major enterprise.

If you are a promoter who does not keep an eye on the total marketing equation, then you are bound to fail.

If you do call yourself a marketer, then do what a professional marketer does. Make sure that every dollar spent is spent well. Make sure that every dollar earned is put to good use. Market well so that when the people of the next generation look at your life, they will see a fine example of a successful entrepreneur that they will strive to emulate.

About the Author:
-----------------------------------------------------------------
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com

Starting Your Home Based Business On A Showstring Budget

by : Stone Evans, The Home Biz Guy
Copyright © Stone Evans
http://www.pluginprofitsite.com/main-21397

Whether seeking a supplemental income or a full-time income, many folks have undertaken the task to discover a viable home based business solution to meet their personal needs.

For most folks who contemplate a home business, a low-cost or no-cost solution is not only nice, but also very necessary. Many also seek to find a home business that will permit them to maintain their regular day job in order to protect their base income.

Taking the cautious approach to a home based business and keeping one`s job during the start-up period is often a very good decision. By maintaining one`s job, one can maintain the health of their personal finances while permitting their home business grow healthy and strong.

Fortunately, most home based businesses can be started with little or no cash, can be maintained on a shoestring budget, and can be operated successfully with only a part-time investment.

One day, the business will be strong enough to support itself and its owner. When that time comes, it will make good sense for the business owner to leave his or her outside job to dedicate more time to growing and maintaining their new thriving home based business. You will know when that time has finally arrived.

The nature of a home based business makes it easy and very realistic for most folks to take the plunge into home business ownership.

Yet, many folks put off starting their own home based business, because they have the misconception that they will have to risk thousands of their own hard-earned dollars at start-up. Then later, if their business fails, they fear they may be forced to take out a second mortgage on their house just to stay out of bankruptcy.

Are you one of these folks? Do you let your fears of failure keep you from reaching for your dreams?

If so, then allow me to introduce you to a few home business ideas that you can start for less than $100 and can be started and operated very profitably as a part-time business.

THE LIFEBLOOD OF ALL SUCCESSFUL BUSINESSES

First of all, let me advise you to search out a business model that will deliver steady and repeat business. It is the one thing --- above all others --- that will assure that your company can survive the test of time.

HOME-BASED MAIL ORDER: Home-based mail order is a good example of how one can quickly grow a home business income. Mail order is a low cost start-up business that can be launched for around $100 USD.

With proper planning, your home-based mail order business will not require up-front inventory purchases. In the mail order business, it is not uncommon to rely upon drop-shippers for product fulfillment services.

By utilizing drop-shippers, we can sell the products, collect the money and then purchase the products from the wholesale outlet. The wholesale outlet will then put a return address for your company on the product packaging and deliver the product directly to your customer.

Your primary expense in the mail-order business is advertising. Classified advertising tends to be a relatively inexpensive form of advertising with thousands of outlets available to the small business owner.

WHOLESALE BUSINESS: Buy low --- sell high. You can acquire high quality, top-of-the-line merchandise for a fraction of the retail cost.

AUCTIONS: Auctions can be an excellent source for buying cheap and selling high. Both government auctions and Internet auctions can lead to some excellent profit opportunities. Auctions are an excellent tool for both acquiring and selling merchandise.

MAKE AND SELL YOUR CRAFTS: Crafts are a hot seller at country fairs, swap meets or anyplace where people gather. Make your own crafts and sell them for a tidy profit!

SELLING INFORMATION: Selling information by mail is another good example of an inexpensive home based business start-up. One can gain the resale rights to information for usually about $50 USD. Other costs will include printer cartridges, paper and postage. There are plenty of free classifieds sites on the Internet, in which to successfully advertise your information.

WRITE INFORMATIONAL BOOKLETS: Write and publish your own informational booklets; sell them at a high price! All you need is a little know-how, a printer, paper and stamps. This is a GREAT home business idea! You can also sell the resale rights to others, for extra profits. In this age of the Internet, you may also take advantage of the fact that selling information is one of the most profitable endeavors one can pursue online.

OFFICE SERVICES: Offer office services for hire in your local paper. You`ll be surprised at the amount of regular office business that can be gleaned from one little classified ad. Word processing, typing, accounting, data entry, proofreading, transcription, promotional letters and newsletters. All these tasks can be accomplished right from your own home office.

AVON REPRESENTATIVE: Yes, Avon`s been around for eternity, hasn`t it? Then it`s not such a bad prospect as a home based business, is it? I once knew a woman who did so much business as an Avon rep. that she had people calling her and knocking at her door wanting to order products at all hours of the day and night! Once you are an established Avon representative, you, too, will turn a good profit.

CONCLUSION: On your search for the ideal home based business, try not to get caught up in any scams that will run off with your money. There are thousands of scam artists out there just waiting for the next sucker to come along. Remember, if it sounds too good to be true, then it probably is. Just use your good judgement and invest wisely in proven methods of earning extra income.

About the Author:
-----------------------------------------------------------------
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com

Finding Your Home Business Niche

by : Stone Evans, The Home Biz Guy
Copyright © Stone Evans
http://www.pluginprofitsite.com/main-21397

When some folks begin to think about a business of their own, they know in that very moment what kind they are going to start. Then, there are the rest of us...

Knowing that we want to have a business of our own is not enough. Many of us have struggled with the important question of what type of enterprise we would like to start.

Franchises offer a simple pre-packaged money making idea, but the cost of a franchise often makes it a prohibitive option to most folks who contemplate going out on their own.

For those who do not have a million dollars to buy a McDonalds franchise, we must look to other ideas for our own business.

There are literally hundreds of lucrative home business ideas for you to choose from, which will suit every type of personality and all levels of financing. From selling information on the Internet as a infopreneur, to growing delicious gourmet mushrooms for sale to restaurants and catering companies; there is a pile of money to be made by filling a need, for these and a host of other necessary services.

Of course, actually liking what you do, will have a lot to do with the success of your new venture, so be sure to pick a home business that you`ll enjoy running and that will keep you motivated.

For example, if you`re a math whiz, an accounting or income tax service might be the ideal home business for you to start. Perhaps writing is your forte and you`d like to start your own home based copywriting service or advertising agency. Each of these businesses can be run successfully--and profitably from the comfort of your own home.

Academia might not be your cup of tea, but maybe you are good with your hands --- having a creative genius where crafts are concerned. Craft items are red-hot sellers at swap meets, country fairs and world wide over the Internet, and they can provide you with solid profits. If crafts don`t interest you, then why not start a laundry service with pick-up and delivery, or a shopping service for shut-in`s--even a companion service or granny sitter or a doctor shuttle service; any of which, could be much in demand, in and around your neighborhood or community.

When brainstorming new ideas for your future home business, keep in mind the soul of any successful endeavor is providing a product or service that others will actually purchase in quantities. Satisfy the needs of your target market, and your target market will keep you and your home based business healthy, happy and profitable.

Below are some suggestions for home business ideas that might help you decide on a suitable venture in which to invest.

Multi-level-marketing (mlm), floral/plant service for offices and hospitals, pooper-scooper service, dog walking service, answering service, vending machine service, gift basket service, homemade soap maker, mobile windshield repair service, mobile tire repair service, income tax specialist, researcher, freelance writer, business card and letterhead designer, courier, shut-in/shuttle service, landscaping service, tree trimming service, wood crafter, carpenter, crafts and crafting supplies, pool cleaning service, plants/nursery starts, growing herbs, growing mushrooms, garage sale and swap meet vendor, proofreader, private investigator, typing service, interior decorator/designer, website design, wedding consultant, hot lunch/snack vendor at local courthouses, pet sitting service, pet grooming service, Internet entrepreneur, paralegal, gourmet catering service, new media production, mobile cosmetic technician, mobile nail technician, mobile hair stylist, aerobics instructor, personal fitness trainer, advertising consultant, companion service, small printing service.

Ideas, ideas; hopefully the above ideas will give you some fresh ideas of your own to mull over. A spring board if you will, on which to dive into your own chosen home business.

When you work from home, any business you start has the potential to explode into a perpetual gold mine! It just depends on how much your home business is in demand around your community or on the Internet. Your home business might start slow and steady, regularly picking up clients as you become more established. On the other hand, your chosen home business may take off like wildfire, quickly becoming too hot for you to handle by yourself (well done!). This is the time to enlist the help of willing family members to help you out in your time of need, which will make your business into a friendly, family concern. This will also help family members better understand your business and get a grasp on the mechanics of profit. Good luck in all your decisions and have fun with your home business, which ever one you choose, and don`t forget to enjoy your newfound freedom!

About the Author:
-----------------------------------------------------------------
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com

The Enormous Power of Past Success

by : Stone Evans, The Home Biz Guy
Copyright © Stone Evans
http://www.pluginprofitsite.com/main-21397

I was checking my voice mail yesterday and received a message that was short and sweet. It said: "My name is Ken Shapiro. I'm the writer, director, producer and star of the motion picture 'The Groove Tube'. Please call me back at ..."

Interesting. The writer, director, producer and star of a motion picture?

My curiosity was aroused so I went to Google and looked up "The Groove Tube". I discovered that Ken Shapiro was indeed all of the things he said he was and that Chevy Chase, a very famous American actor, had is debut film appearance in the movie. My mind determined that Ken Shapiro was a force to be reckoned with so I gave him a call.

It turns out that Ken found me online and was seeking some guidance on how to promote his new project at http://www.BedBooks.net. "Bed Books" is a very interesting innovation and I must admit that I've often wanted to lay on my side in bed and read a book, but that's not a very comfortable thing to do. Thus, Ken's unique idea and business has the potential to really take off.

In our brief conversation, we exchanged pleasantries and I gave Ken a few tips on getting publicity for his site. He's obviously a guy who takes action on his ideas so I expect that he'll take the information I gave him and put it into motion immediately. If so, you'll be hearing a lot more about Ken and BedBooks.net in the near future. In exchange for my time and advice, Ken said he is sending me a "Bed Book" to try out.

What's interesting about my conversation with Ken is my motivation for having it in the first place. Considering that I receive an overwhelming amount of voice mails every single day and that I'm rarely able to call anyone back on the phone personally, why did I choose to pick up the phone and call Ken on my dime?

The answer is because Ken had established that he was already successful. Because of the accomplishment of making "The Groove Tube" movie in which Chevy Chase appeared back in 1972 I determined that calling Ken would be, at the very least, interesting. I also sensed that there could be the possibility for me to benefit in some way because I perceived Ken to be powerful and influential.

I was right. Ken is powerful. He's a doer. He makes things happen and I respect him for that. In this world, it's the dreamers that take action and persist until they succeed that get my attention. That's why I called Ken and that's also why he was able to benefit from a free consultation with me. In that discussion, I gave Ken some very specific advice for marketing his website that has the potential to bring him all the business he can handle.

The point to take home is that Ken's previous success in the movie business made it a lot easier for him to get the information and resources he needs to succeed in his new venture. In other words, past success has power.

When I first started my Internet business it was not easy. In fact, it was downright difficult. I spent thousands of dollars on credit trying to learn the game and acquire the tools I needed to build my business. Everything was expensive and the people who I thought could help me grow my business the most wouldn't give me the time of day. I was a nobody in this world.

However, I was persistent and by leveraging my financial and creative resources I was finally able to make my first sale online. Once that occurred, I simply focused on what I did right and did more of it. My sales continued to grow and I was becoming successful.

From those initial small successes, I was able to continue building my knowledge. I realized that once I had knowledge, I could share it. By sharing my knowledge with others, I was able to become an expert. As an expert, people were attracted to me. Through that attraction, I was able to sell more goods and services. I was becoming *very* successful.

Then other experts got attracted to me. They started giving me their products and services for free. They were also open to the possibility of working together. The same products and services that I could barely afford in the beginning of my career and the same people who wouldn't give me the time of day before, were now becoming as freely available to me as oxygen itself.

Why? The answer is simple. I was already successful.

Is it easier for the rich to get richer? Absolutely. Is it easier for successful people to become more successful? Definitely. The momentum has already been established. Money attracts more money and success attracts greater success.

Before you get cynical, first consider the fact that most of the rich and successful people in this world started with nothing but their ideas and enthusiasm. They were able to use that energy and put it into motion to create their own success.

In most cases, the path they traveled was riddled with moments of confusion, struggle and failure. But they persisted and with each small success their path got easier and easier to travel until they eventually paved it and turned that path into a "success super-highway" that now allows them to travel and succeed with ease.

The enormous power of past success is that it can and will catapult you toward greater success in the future. Use everything in your power right now to create some initial success and then roll that success forward to create more success in your life. You will ultimately discover this is a very easy thing.

About the Author:
-----------------------------------------------------------------
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com

Tuesday, March 25, 2008

Fast Track Your Journey to Home Business Success

by : Stone Evans, The Home Biz Guy
Copyright © Stone Evans
http://www.pluginprofitsite.com/main-21397


No one has ever logged onto the Internet for the first time and started pocketing dollars in a really short period of time. As with all things in life, there is a learning curve.

SOME PERSONAL HISTORY

Just a few short years ago, I was a working stiff just like you.

One day, I bought and read a book called "Multiple Streams of Income" by bestselling author, Robert Allen. Immediately, I began my journey.

Every night after work and after my wife and children went to sleep, I would get online and explore different ways of using the Internet to make money.

In the two years that followed, I spent over $10,000 racking up credit card debt buying eBooks, membership sites, special reports, opt-in leads, and joining every "guru" recommended business opportunity that flew into my email inbox.

I stayed up learning, working, and drinking coffee until 5:00 in the morning, month after month filled with the hope of making money online.

In my third year of working part-time to build a home based income, I finally broke through and earned over $100,000 in just twelve months from the Internet.

BECOME THE MASTER OF YOUR LEARNING CURVE

Research the lives of all of the "gurus." The one thing that you will learn is that my own experience is not unique. Most of the high earners on the Internet experienced a learning curve very similar to my own.

Chances are that your curve will also be similar to mine, but it is my hope that you can get to the top faster than even I did. Three years was a long time to struggle, but every ounce of struggle was worth the reward I have finally received.

In order to shorten your own learning curve, you must do a few things differently than the rest of us did. You must become the master of your learning curve.

THE SHORTEST DISTANCE BETWEEN TWO POINTS IS A STRAIGHT LINE

There is only one way to shorten the curve on the Internet:

You must plan to succeed!

Here is the deal. Most people put up a freebie website and select a few affiliate programs to add to their website. Right out of the gate, most people are running for the finish line without any real plan in mind.

After a few short weeks, people begin to see the writing on the wall that says, "This is going to be a long hard road."

People check their hit counters daily for six weeks before they realize that getting traffic to their free site is going to be tough.

At this point, they begin developing their first batch of advertising. Then they spend countless months finding places to show their advertisements for free. Some make an even more drastic mistake by blowing thousands of hard earned dollars on their new and untested ads.

These are the people who will learn the facts of life the hard way.

In time, they will learn how to make their advertising work for them, but most will earn very little money from their affiliate programs.

At this point in the learning curve, most people throw up their hands and walk away from their dreams in utter disgust. Instead of a walking away point, this should have convinced the struggling online entrepreneur that they were simply traveling the wrong road.

YOU MUST PLAN TO SUCCEED

From day one, you must begin to learn about the nuances of web promotion. Read everything you can get your hands on. Don't just read the hype, back it up with the opinions of others who have reviewed the same programs before you came along. Learn from their mistakes and successes.

As you begin to learn, you must also look to make a decision. Do you want to step into a pre-built program that is designed to help you to succeed, OR do you want to create a completely new program of which you are the sole owner?

If you decide to step into a pre-designed and complete turn-key online money-making venture, then you must select the right venture to step into. If this is your decision, I encourage you to check out the Plug In Profit Site at:
Plug-In Profit Site

If you decide to go the journey on your own, then do all of the necessary research, planning and preparation that is needed for your success.

PREPARE TO SUCCEED

Decide what you think you would want to do, and then figure out how your planned site will generate a real income.

Internet old-timers know about hundreds of corporation domains that existed with IPO millions, but did not have an actual money plan that could sustain their business model. Most of these companies were among the hundreds of companies that bellied up in the 2000 dot bomb experience.

Don't blindly believe in your plan. Research others on the web who have undertaken similar business models and see if they have survived. Study your competitors in depth to learn what is working for them and what did not work for them. To better understand what has or has not worked for competitor websites, check out their time lapsed progressions using the Wayback Machine

Once you have determined your money plan, then you should undertake the development of a business plan and a marketing plan. Utilize professional assistance if you need to do so. While creating your plans, make a determination as to which domain name you think would be best, then register it along with a hosting account. You can do this at Host4Profit in Step 2 on this page: Plug-In Profit Site

Once you have developed your business plan and marketing plan and have run them through several revisions, then it will be time to buy your domain name and to begin work with a site designer and developer. You may need to have your domain sitting on a web host for your site developer, but this is not always necessary. While they are doing their work, enlist a copywriter to help you with your site sales copy.

When your site designer and developer have your site working, you should then undertake significant testing to make sure everything works as planned. It is much harder to fix problems on a operational site than it is to fix problems on a site that has yet to be launched.

When testing is done, then you should fill in your sales copy and then shoot for launch. Of course, you already have a marketing plan in place, so your preparation here will be simply a matter of putting the pieces of the puzzle into place.

You are finally ready to open for business. Don't be afraid to spend the money to bring your dream alive. Time can replace money in the goal of starting a profitable online business, but money invested can shave years off of your company's growth.

About the Author:
-----------------------------------------------------------------
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com

Starting Your Home Based Business On A Showstring Budget

by : Stone Evans, The Home Biz Guy
Copyright © Stone Evans
http://www.pluginprofitsite.com/main-21397


Whether seeking a supplemental income or a full-time income, many folks have undertaken the task to discover a viable home based business solution to meet their personal needs.

For most folks who contemplate a home business, a low-cost or no-cost solution is not only nice, but also very necessary. Many also seek to find a home business that will permit them to maintain their regular day job in order to protect their base income.

Taking the cautious approach to a home based business and keeping one`s job during the start-up period is often a very good decision. By maintaining one`s job, one can maintain the health of their personal finances while permitting their home business grow healthy and strong.

Fortunately, most home based businesses can be started with little or no cash, can be maintained on a shoestring budget, and can be operated successfully with only a part-time investment.

One day, the business will be strong enough to support itself and its owner. When that time comes, it will make good sense for the business owner to leave his or her outside job to dedicate more time to growing and maintaining their new thriving home based business. You will know when that time has finally arrived.

The nature of a home based business makes it easy and very realistic for most folks to take the plunge into home business ownership.

Yet, many folks put off starting their own home based business, because they have the misconception that they will have to risk thousands of their own hard-earned dollars at start-up. Then later, if their business fails, they fear they may be forced to take out a second mortgage on their house just to stay out of bankruptcy.

Are you one of these folks? Do you let your fears of failure keep you from reaching for your dreams?

If so, then allow me to introduce you to a few home business ideas that you can start for less than $100 and can be started and operated very profitably as a part-time business.

THE LIFEBLOOD OF ALL SUCCESSFUL BUSINESSES

First of all, let me advise you to search out a business model that will deliver steady and repeat business. It is the one thing --- above all others --- that will assure that your company can survive the test of time.

HOME-BASED MAIL ORDER: Home-based mail order is a good example of how one can quickly grow a home business income. Mail order is a low cost start-up business that can be launched for around $100 USD.

With proper planning, your home-based mail order business will not require up-front inventory purchases. In the mail order business, it is not uncommon to rely upon drop-shippers for product fulfillment services.

By utilizing drop-shippers, we can sell the products, collect the money and then purchase the products from the wholesale outlet. The wholesale outlet will then put a return address for your company on the product packaging and deliver the product directly to your customer.

Your primary expense in the mail-order business is advertising. Classified advertising tends to be a relatively inexpensive form of advertising with thousands of outlets available to the small business owner.

WHOLESALE BUSINESS: Buy low --- sell high. You can acquire high quality, top-of-the-line merchandise for a fraction of the retail cost.

AUCTIONS: Auctions can be an excellent source for buying cheap and selling high. Both government auctions and Internet auctions can lead to some excellent profit opportunities. Auctions are an excellent tool for both acquiring and selling merchandise.

MAKE AND SELL YOUR CRAFTS: Crafts are a hot seller at country fairs, swap meets or anyplace where people gather. Make your own crafts and sell them for a tidy profit!

SELLING INFORMATION: Selling information by mail is another good example of an inexpensive home based business start-up. One can gain the resale rights to information for usually about $50 USD. Other costs will include printer cartridges, paper and postage. There are plenty of free classifieds sites on the Internet, in which to successfully advertise your information.

WRITE INFORMATIONAL BOOKLETS: Write and publish your own informational booklets; sell them at a high price! All you need is a little know-how, a printer, paper and stamps. This is a GREAT home business idea! You can also sell the resale rights to others, for extra profits. In this age of the Internet, you may also take advantage of the fact that selling information is one of the most profitable endeavors one can pursue online.

OFFICE SERVICES: Offer office services for hire in your local paper. You`ll be surprised at the amount of regular office business that can be gleaned from one little classified ad. Word processing, typing, accounting, data entry, proofreading, transcription, promotional letters and newsletters. All these tasks can be accomplished right from your own home office.

AVON REPRESENTATIVE: Yes, Avon`s been around for eternity, hasn`t it? Then it`s not such a bad prospect as a home based business, is it? I once knew a woman who did so much business as an Avon rep. that she had people calling her and knocking at her door wanting to order products at all hours of the day and night! Once you are an established Avon representative, you, too, will turn a good profit.

CONCLUSION: On your search for the ideal home based business, try not to get caught up in any scams that will run off with your money. There are thousands of scam artists out there just waiting for the next sucker to come along. Remember, if it sounds too good to be true, then it probably is. Just use your good judgement and invest wisely in proven methods of earning extra income.

About the Author:
-----------------------------------------------------------------
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com

Internet Promotion Techniques That Really Work

by : Stone Evans, The Home Biz Guy
Copyright © Stone Evans
http://www.pluginprofitsite.com/main-21397


Did you realize there are only three types of online promotion?... This statement may seem odd and even untrue in your mind, but I am speaking in more general terms than you might be thinking.

Let me explain.

The three types of promotion are Junk, Active and Passive promotions.

JUNK PROMOTIONS ARE MONEY PITS

Junk promotions are those that seem to produce results, but by their very nature are really only illusionary promotions.

For example, let me begin with FFA (Free For All) pages. You might find yourself subscribing to a submission program that tricks you into believing you are submitting your links to tens of thousands search engines.

According to the Open Directory website, they have only approved 1403 search engines and directories for inclusion in their database DMOZ

I like using the DMOZ directory as an example because submitted links are tested by human beings with integrity, for the honesty used in site description. Search Engine Watch and other search watchers tend to show fewer than these 1705 engines, primarily because a lot of the engines provide very little value.

Yes, you can submit your URL to a FFA page, but FFA's usually only permit 100 or 1000 links on their page at any one time. So, if ten thousand people are submitting a link to an FFA page on a daily basis, then the average life of your link is between seven minutes and 144 minutes. I suspect the actual number of submitters is much higher and the results are much worse. Given that few people surf FFA pages, the chances of your submission being of any real value is practically nill!

Most of the people telling you that you can submit your site to tens of thousands of search engines are truly only submitting your site to FFA pages! Beware of the false promises.

Another junk promotion method is Safe Lists. A safe list is a mailing group that is signed up to be received by people who want to submit their own ads. Now, most safe lists have thousands of subscribers who are able to submit their ads daily or weekly. The person signed up to receive the list will receive anywhere from twenty to 140+ messages a day from the list. These messages will be received by people only interested in promoting their own thing who do not have the right motivation to open, let alone read Your Advertising. As a result, thousands of messages go out daily or weekly that will never be seen by anyone but the sender of the ad. Where is the value in that? There is none.

ACTIVE PROMOTIONS

Active promotions are the type that require you to go out on a daily basis or a weekly basis and put out your advertisements. With active promotions, you will either place your advertising or you will not sell your products or services. Your choice is simple --- work or starve.

Examples of active promotions include Pay Per Click Search Engines (PPCSE's), Direct Email, Ezine Advertising, Solo Ezine Ads, Newsletter Publishing, Ezine Ad Swaps, Classified Ads, Auctions, Site Sponsorship and Banner Ads.

Some people are able to utilize these methods very productively, while others are destined to drop their money into the bottomless pit of failed Internet promotions.

PASSIVE PROMOTIONS

Passive promotions are those promotions that can continue to provide results for you long after you have invested the work to make them available to the Internet community.

Examples of passive promotions include: Link Exchanges, Articles, Ebooks, Content Exchanges and Writing Testimonials for others.

Let's look at articles as a solid example of my point.

You are reading an article that I have written to promote my own business. This article is timeless and therefore could have been written five years ago and still have been as valuable as it is today.

Due to the fact that the article is timeless, it can and will be placed in newsletters/ezines and their accompanying online archives, on websites and in ebooks for many more years to come.

As a result, this article will continue to serve me well beyond the time in which I wrote it and submitted it to publishers and webmasters for public consumption and publication.

This is the best example I can give you of an excellent passive promotional method.

AVOID THE MONEY PITS

Many try and even fewer succeed to conquer the Internet and to produce their dreams of online wealth.

My hope is that you will be one of the people who conquer the challenges before you and to make a nice living while working online. It will take drive, determination, study plus trial and error, but you can make it work for you.

Please continue to educate yourself so that you can avoid the money pits - instead, strive to find the money barrels. It can be done. I am living proof.

About the Author:
-----------------------------------------------------------------
To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com

Networking Your Home Business Within Circles of Influence

by : Stone Evans, The Home Biz Guy
Copyright © Stone Evans
http://www.pluginprofitsite.com/main-21397

When you need an auto mechanic or an air conditioning repairman, where do you turn for help? Sure, some people turn to the yellow pages. But most will turn to friends and family and ask if they know of anyone who can do the work.

The best place for your business to be positioned is to be the business on the tips of the tongues of the people asked to make the referral.

THE 300 RULE

Preachers, funeral directors and people in a few other professions have learned "the 300 rule" through their own personal experience.

"The 300 rule" states that the average person knows 300 people on a friendly level. Wedding planners tend to make reservations for 300 guests. Funeral directors tend to need to make room for 300 mourners. You get the idea.

DOODLING WITH CIRCLES OF INFLUENCE

Imagine your circle of friends, family and acquaintances, a.k.a. your circle of influence. Now, draw your circle of influence as a circle on a blank piece of paper.

Next, contemplate the people in your parents` circle of influence. Some people who know your parents also know you. Therefore, you will share some influence with the people your folks know. Now draw your parents` circle of influence on your piece of paper.

Your circle and your parents` circle will intersect in one area, although the larger majority of the two circles will not intersect. If you are like most people, the two circles on your page at this point looks very similar to the MasterCard logo.

Now imagine drawing a page full of intersecting circles, each circle representing the circle of influence of the people who are within your own circle of influence. Imagine trying to encapsulate an accurate rendering of where your circle and the circle of your friends will actually intersect.

Some circles will share a large area of space, while others will barely cover one another.

Actually, you can only imagine at this point what your piece of paper will look like. The actual layout of the circles imagined in this analogy is simply too overwhelming for the mind to comprehend.

THE BIG PICTURE

300 multiplied by 300 equals 90,000. By using the analogy of doodles in the previous section, the average person can actually network with up to 90,000 people! Even factoring in the overlap, one can still probably network with 50,000 people through their own circle of influence!

Simply amazing, isn`t it?

HERE IS THE SECRET TO YOUR SUCCESS

There are 300 people on this planet whom you have a reasonable amount of influence. Take advantage of this fact. Make darn sure that every person within your own circle of influence KNOWS that you are in business for yourself, and make sure they understand what your business offers.

When your friend is asked to make a referral, they will recommend you.

PASSIVE VERSUS ACTIVE REFERRAL NETWORKING

When people ask your friends for a referral and your friend mentions your business, that is passive referral networking.

Active referral networking is when you can get your friends go directly to their friends and say "Hey, I have a friend who just started a business. If you are in need of what he offers or you know someone who will need his services, would you please give my friend a call or make the referral to his business?"

If you can get even a portion of the people in your own circle of influence to actively refer your business, then you have built the foundation to build an advertising campaign even more effective than the average local television advertising campaign.

Think about that for a moment.

Most people only dream of reaching 50,000 potential customers with their television advertising dollars. You now have the knowledge to reach 50,000 people without spending a single penny.