by: Jonathan Haryanto
Internet business is one of the fastest ways to make a profit on the internet and many scam artists know this as well. A search on the internet will return hundred of thousands of results for websites that either offer websites to buy or offer information on how to buy an internet business for the least amount of capital and obtain the best return on your investment. Internet research group Netcraft reported that there are now over 100 million Web sites on the Internet.
There are many different opportunities on the internet for an individual to earn an income and possibly change their life. If the individual has the drive and dedication to grow their business into a successful venture, then the internet provides the perfect arena for an individual to try and make it on their own with a minimum of expenditure. Whether you choose to buy website rights, purchase a turnkey internet business, or use affiliate marketing to earn an income on the internet, with a little hard work and determination you can make your dream a reality.
However, a recent survey says that only around 5% of all internet business people really successful in internet business. The clue is, there are at least ten basic internet marketing principles you should know:
Principle #1: It is about people, not computers
Regardless of the technology, it is still about people buying from people. Make sure your Web site and e-mail marketing talk to the person sitting behind the computer.
Principle #2: Find a market niche, not a wide spread
The Web is now much more competitive than ever before. The successful Internet marketers focus on a tightly defined, highly specialized niche market rather than trying to be all things to all people.
Principle #3: Build relationships, not transactions
All the money is in the customer, not in the first sale. Foster the long-term relationship with your customers, and they will keep coming back to you for more.
Principle #4: Friends, not strangers
Use the Internet to market to "friends" (existing clients and customers), rather than just looking to get new customers ("strangers").
Principle # 5. Lead with expertise, not sales
People search the Internet looking for information. Give them the information first, before you launch into your sales pitch.
Principle #6: Generate leads, not sales
It's tempting to think that you can do the entire sales process on your Web site, without any effort on your part. This is possible, but difficult. Use your Web site to generate a new lead for your business, and then take over to deal with the customer directly to make the sale.
Principle #7: Sell on value, not on cost
Your customers do not care how much it costs you to provide your products and services. They care about the value you provide.
Principle #8:. High margin, not high volume
Create product/service bundles that have high value and high profit margins, rather than trying to sell low-margin items to lots of customers.
Principle #9: Create intermediation, not transparency
There is so much information out there now that your customers are clamoring for experts to sift through it and deliver it in a way that provides meaning and value.
Principle #10: Market offline, not just online
The Internet is just another marketing tool. Do not rely on Internet marketing alone. Combine your on-line marketing with off-line marketing methods as well.
If you put any of these ideas into practice, it is very likely that you will be advancing rapidly in your Internet marketing.
.About the Author:
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Jonathan Haryanto is the the owner and webmaster of SpeedyOnlineProfit.com. To find the best home based business ideas and
opportunities so you can work at home visit:
http://www.SpeedyOnlineProfit.com
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1 comment:
For the true entrepreneur it always has a reason for the businesses exactly that it is the fact of it to be dismissed. Even so, in general what it feeds the initiatives are the dreams of life changing.
On the other hand, as soon as you have started a new business, this question will move of direction. Now, after to launch its online work at home, the basic question is: what the people are wanting or buying in the Internet? You have new, unknown ideas? Why the people would go to need its product?
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