Sunday, August 31, 2008

12 Ways To Outsell Your Competition

Today's feature article is:

12 Ways To Outsell Your Competition
http://www.PlugInProfitSite.com/main-21397

The keys to outselling your competition is to compare
your product to theirs. When you find the differences
between products, use your findings to improve
your product. Below are 12 things you can compare
and improve upon to outsell your competition.

1. Price- Can you offer a lower price? Can you offer
a higher price and increase the perceived value of
your product? Do you offer easier payment options
than your competition?

2. Packaging- Can you package your product more
attractively? Do the colors of your package relate to
your product? Can you package your product into
a smaller or larger package?

3. Delivery- Can you offering cheaper shipping? Do
you have a high enough profit margin to offer free
shipping? Can you ship your products faster?

4. Benefits- Can you offer more benefits than your
competition? Are your benefits stronger? Do you
have believable proof that supports your claims?

5. Quality- Is your product built and tested to last
longer than your competition? Can you improve the
overall quality of your product?

6. Performance- Can you make your product faster
at solving your customers problem? Is your product
easier to use than your competitions?

7. Features- Can you offer more product features
than your competition? Do your features support the
benefits you offer?

8. Availability- Is your product always available or
do your have to backorder it? Can your product
suppliers drop ship to your customers?

9. Extras- Do you provided free bonuses when your
customers buy your product? Are your bonuses more
valuable than your competitions?

10. Service- Do you offer your customers free 24
hour customer service? Can you provide free product
repair? Does your competition make their customers
talk to a machine?

11. Proof- Can you provide more proof than your
competition that your product is reliable? Can you
provide stronger testimonials or endorsements?

12 Guarantees- Do you have a stronger guarantee
than your competition? Do you offer warranties with
your product? Do you provide an easier return policy?

Quote of the Day:

"The wisest mind has something yet to learn." -- George
Santayana

Sincerely,

Jonathan Haryanto
http://www.SpeedyOnlineProfit.com

P.S. Making money online is easier than you think... Start
NOW with The Home Biz Guy's Plug-In Profit Site service at:
http://www.PlugInProfitSite.com/main-21397

www.SpeedyOnlineProfit.com

Friday, August 29, 2008

12 Ways To Create An Order-Pulling Niche

Today's feature article is:

12 Ways To Create An Order-Pulling Niche
http://www.PlugInProfitSite.com/main-21397

A niche is something that sets your business apart
from your competitors. To compete with other
businesses nowadays, especially online, you need
a unique niche. Just make sure your competitors are
not using the same niche. Below are twelve ideas
you could use to create an order pulling niche.

1. Your niche could be that you offer free delivery.
This may cost a little money, but, you will gain the
extra customers to make up for it.

2. Your niche could be that you offer a lower price.
If you can't afford to offer a lower price you could
always hold the occasional discount sale.

3. Your niche could be that your product achieves
results faster. This niche is very effective because
people are becoming more and more impatient and
want results fast.

4. Your niche could be you've been in business for
a longer period of time. People think if you've been
in business longer you have more credibility.

5. Your niche could be that your product tastes,
smells sounds, looks, or feels better. When you
target the the senses you're triggering basic human
attractions.

6. Your niche could be your product is light or
compact. People may want to take the product
on a trip or don't have much room where they live.

7. Your niche could be that you've won a business
reward. When you win a reward tell your customers
or visitors about it. This increases their trust in your
business.

8. Your niche could be that your product lasts
longer. People don't like taking the time and spending
more money buying replacement products all the
time.

9. Your niche could be that your product is easy to
use. People don't want to buy a product that they
have to read a 200 page hard-to-understand
instruction manual.

10. You niche could be that your product has better
safety features. People want to feel safe when they
use your products.

11. Your niche could be that your product was made
by hand. Most people believe that products made
by hand have better quality.

12. Your niche could be that you stand behind all
your products. People want to know that you back-
up any claims you make about your product with
either guarantees, warrantees and free replacements.

Quote of the Day:

"The more extensive a man's knowledge of what has been
done, the greater will be his power of knowing what to do."
-- Benjamin Disraeli

Sincerely,

Jonathan Haryanto
http://www.SpeedyOnlineProfit.com

P.S. Making money online is easier than you think... Start
NOW with The Home Biz Guy's Plug-In Profit Site service at:
http://www.PlugInProfitSite.com/main-21397

www.SpeedyOnlineProfit.com

Wednesday, August 27, 2008

12 High Readership Content Ideas

Today's feature article is:

12 High Readership Content Ideas
http://www.PlugInProfitSite.com/main-21397

1. How To Articles: they include detailed step by step
instructions. Examples: how to publish your e-zine,
how to promote your business, how to attract visitors
to your web site.

2. Tips: they are usually small pieces of information
about the size of a paragraph. Examples: tips on using
a product, tips on doing your taxes.

3. Top Lists: they are a group of tips listed in order,
usually numbered from first to last. Examples: top 7
ways to get to the top of search engines, top 10
ways to market your product.

4. News Articles: they can include news about your
industry or company information. Examples: joint
ventures, new product releases, special events,
overseas activity

5. Interview Articles: they could include interviews
from customers, employees and experts. Examples:
interview an employee that won an award, an expert
related to your industry, a satisfied customer, people
profiles.

6. Publications: they include information that's bundled
together to take with the person. Examples: ebooks,
reports, software, auto responder information.

7. Business History Articles: they include information
about your business. Examples: years in business,
goals your business has accomplished, community
affairs, financial information.

8. Product Articles: they include information about
your product or services. Examples: new products,
improvements to existing products, new accessories.

9. Visual Content: they include visual helpers that help
explains, shows or supports an example. Examples:
charts, photos, graphics, graphs.

10. Entertaining Content: they include humorous and
off beat information. Examples: contests; quizzes,
trivia, puzzles, games, cartoons.

11. Excerpts: they include information used from other
resources for different purposes, but can also support
your business. Examples: journal articles, transcripts
of seminars, reprints, speeches, press releases.

12. Technology Content: they are new technologies
you can use to present your content. Examples: audio
clips, streaming video, MP3 files.

Quote of the Day:

"We learn by doing." -- Aristotle

Sincerely,

Jonathan Haryanto
http://www.SpeedyOnlineProfit.com

P.S. Making money online is easier than you think... Start
NOW with The Home Biz Guy's Plug-In Profit Site service at:
http://www.PlugInProfitSite.com/main-21397

www.SpeedyOnlineProfit.com

Monday, August 25, 2008

10 Ways Web Site Text Can Impact Your Reader's Buying Decision

Today's feature article is:

10 Ways Web Site Text Can Impact
Your Reader's Buying Decision
http://www.PlugInProfitSite.com/main-21397

The appearance of your web site text can actually
increase or decrease your sales. The size, font, style
and color of your text can easily affect your reader's
buying decision. Below are ten points to consider
when typing text on your web site.

1. Easy To Read- You want to make it easy for your
visitors to read your text. You don't want to use a light
colored text like yellow on a white background and
you don't want to use dark blue text on a black back-
ground.

2. Create A Mood- You want to use the color of
your text to create a mood for the reader. If you want
to create excitement, use some red text. If you want to
create greed, use a some green text. Use colors that
would put you in a mood to buy your product.

3. Grab Their Attention- You can grab your readers
attention by using headlines. Make the headline more
noticeable by using a different colored headline than
your ad copy. This offsets the headline and pulls the
reader into the rest of your ad copy.

4. Highlight Keywords- You can emphasize phrases
and keywords that are important to your readers. For
instance, use super, deluxe, fast, low price, free, new,
etc. You could use bolding, underlining, italics, color
changing, etc.

5. Sizing It Up- You don't want to use text that is too
small or to large. You want to use larger text for your
headlines and subheadings. You want to use smaller
text for your ad copy. If your grandparents can't read
it, it's too small.

6. Don't Use All CAPS!- You don't want to use all
capital letters in your ad copy. It looks unprofessional
and is hard to read. You may want to use all CAPS
in your headlines to offset it.

7. Font Properly- You want to use a text font that
relates to the product or services your selling. You
don't want to use a comic type font when your selling
business books.

8. Spacing Out- It's important to use spaces properly
when typing your text. You should indent and bullet
key benefits your product or service will give the
reader. Your headlines, subheadings, sentences and
paragraphs should be consistently spaced throughout
your web site.

9. I Need Sunglasses- Don't use all bright text colors
and backgrounds on your web site. It will make your
text hard to read and actually bother your readers'
eyes to the point they just decide to leave your site.

10. Check The Readability- It's important to check
your spelling and grammar before you upload your
web page. When writing an ad copy you're allowed to
break some of those grammar rules to get your point
across.

Quote of the Day:

"To every answer you can find a new question." -- Yiddish
proverb

Sincerely,

Jonathan Haryanto
http://www.SpeedyOnlineProfit.com

P.S. Making money online is easier than you think... Start
NOW with The Home Biz Guy's Plug-In Profit Site service at:
http://www.PlugInProfitSite.com/main-21397

www.SpeedyOnlineProfit.com

Saturday, August 23, 2008

10 Ways To Suck Up Orders Quicker Than A Super Vacuum

Today's feature article is:

10 Ways To Suck Up Orders Quicker Than A Super Vacuum
http://www.PlugInProfitSite.com/main-21397

1. Increase the number of visitors that revisit your
web site by publishing a free course right on your
site. Just release a new lesson once a week.

2. Make sure your graphics load correctly on your
web site. Broken graphics will make your business
look very unprofessional.

3. Avoid using scrolling marquees on your web site.
They take the attention away from your ad copy
and make your web page load slower.

4. Make your web site writing exciting to read. You
can use emotional words, descriptive adjectives,
highlight keywords with color, etc.

5. Remember to reach out and touch your visitors
offline. When your visitors give you offline contact
information use it to send them some direct mail.

6. Use guest books to improve your web site. Your
visitors will leave good and bad comments. Review
the comments and use them to improve your site.

7. Regularly check and resubmit your web site's
search engine rankings. They can drop very quickly
because of all the competition.

8. Divide your price over a period of time to make
it sound less. Offer a payment plan or show the per
day price. For example, "Only 33 cents per day!"

9. Promote your products within the content of your
web site. If you write and offer free articles tie in
a mention of the product or service you're selling.

10. Update the content on your web site regularly.
You'll want to add new content and update the old
content.

Quote of the Day:

"It is a good thing for an uneducated man to read books of
quotations." -- Winston Churchill

Sincerely,

Jonathan Haryanto
http://www.SpeedyOnlineProfit.com

P.S. Making money online is easier than you think... Start
NOW with The Home Biz Guy's Plug-In Profit Site service at:
http://www.PlugInProfitSite.com/main-21397

www.SpeedyOnlineProfit.com

Thursday, August 21, 2008

10 Ways To Sell Your Products Faster

Today's feature article is:

10 Ways To Sell Your Products Faster
http://www.PlugInProfitSite.com/main-21397

1. Give people a deadline to order. Tell people if
they order by Jan 28, 2000 they will get a discount
or free bonuses. This will create an urgency so they
don't put off buying.

2. Offer people a money back guarantee. The longer
the guarantee the more effective it will be. It could be
a 30 day, 60 day, 1 year, or lifetime guarantee.

3. Offer a free on-site repair service for products you
sell. This is convenient for people because they won't
have to send it away for repair and they won't have
to be without the product for a long period of time.

4. Publish testimonials on your ad copy. They will
give your business credibility and you'll gain peoples
trust. It's important to include the persons full name
and location with the testimonial.

5. Give people free bonuses when they order your
product or service. The free bonuses could be books,
jewelry, reports, newsletters, etc.

6. Allow people to make money reselling the product
or service. Tell people they can join your affiliate
program, if they order. You could pay them per sale,
per click, per referral, etc.

7. Offer free 24 hour help with all products you sell.
Allow customers to ask you questions by e-mail, by
toll free phone, by free fax, etc.

8. Provide free shipping with all orders. If you can't
afford it, you could offer free shipping on orders over
a specific dollar amount.

9. Give away a free sample of your product. You will
gain people's trust when you allow them to try out a
free sample of your product. If they like it they won't
hesitate buying it.

10. Offer a buy one get one free deal. If you sell
more than one product this type of deal works great.
People will feel they are getting more for their money
and order quicker.

Quote of the Day:

"I am still learning." -- Michelangelo

Sincerely,

Jonathan Haryanto
http://www.SpeedyOnlineProfit.com

P.S. Making money online is easier than you think... Start
NOW with The Home Biz Guy's Plug-In Profit Site service at:
http://www.PlugInProfitSite.com/main-21397

www.SpeedyOnlineProfit.com

Tuesday, August 19, 2008

10 Ways To Propel Visitors To Your Order Page

Today's feature article is:

10 Ways To Propel Visitors To Your Order Page
http://www.PlugInProfitSite.com/main-21397

1. Write your ad copy like you're talking directly
to your visitors. Use the words "you", "your", and
"you're" a lot in your ad copy.

2. Visit business discussion boards regularly. You
could discover helpful advice, online resources and
give your own two cents worth.

3. Gain free advertising by listing your business info
in your chat room profile. Most chat rooms allow
this, but check their rules to be sure.

4. Let people know about your affiliate program.
Submit it to numerous affiliate program directories,
announce it in your e-zine, put it in your sig file, etc.

5. Tell your visitors exactly what you want them to
do at your web site. You may want them to order
products, subscribe to your ezine, etc.

6. Focus your site on your visitor's desires, not on
yourself. They want to know what's in it for them,
not that you won an award for your business.

7. Try not to get caught up in loading your site with
technological gizmos and gadgets. Concentrate on
your words, they will do the actual selling.

8. Create your own ad copy; don't copy the basic
run of the mill ad copy. Don't be afraid of trying
something different to increase your sales.

9. Change you ads regularly. Your prospects can
get bored seeing the same ad all the time. They
usually see the ad 7 times before they actually buy.

10. Lower your negative word of mouth marketing.
You'll always have customers that are dissatisfied.
Try to please them as much as possible.

Quote of the Day:

"Sharing is the essence of teaching. It is, I have come to
believe, the essence of civilization...Without it, the
imagination is but the echo of the self, trapped in a
soundproof chamber, reverberating upon itself until it is
spent in exhaustion or futility." -- Bill Moyers

Sincerely,

Jonathan Haryanto
http://www.SpeedyOnlineProfit.com

P.S. Making money online is easier than you think... Start
NOW with The Home Biz Guy's Plug-In Profit Site service at:
http://www.PlugInProfitSite.com/main-21397

www.SpeedyOnlineProfit.com

Sunday, August 17, 2008

10 Ways To Promote Your Web Site While Doing Non Business Tasks

Today's feature article is:

10 Ways To Promote Your Web Site While
Doing Non Business Tasks
http://www.PlugInProfitSite.com/main-21397

1. Have a bumper sticker printed up with your web
site address and other business information. Place it
on the bumper of your car. People will see it when
you're driving.

2. Have some t-shirts made with your web site
address and other business information. Your family
or friends could wear them almost anywhere.

3. Have some ball caps made with your web site
address and other business information. Wear them
to keep the sun out of your eyes and promote your
business at the same time.

4. Have some business cards printed up with your
web site address and other business information.
Pass them out to people you meet or that might be
interested in your business.

5. Have a magnetic sign made with your web site
address and other business information. Place it on
your car door or roof when you are traveling.

6. Have some flyers printed out with your web site
address and other business information. Keep a few
with you to hang on bulletin boards you see.

7. Have some jackets printed with your web site
address and other business information. Give
them away to family and friends. When it's too cold
for t-shirts, you can wear jackets.

8. Have some duffle bags made with your web site
address and other business information. Give them
to family and friends as gifts or use them when you
travel.

9. Have some pens imprinted with your web site
address and other business information. When you
are done filling out your check or signing receipts
leave it there for the next person to use or keep.

10. Have some mugs imprinted with your web site
address and other business information. Use them
when you have company or give them away to
friends and family as gifts.

Quote of the Day:

"The highest result of education is tolerance." -- Helen
Keller

Sincerely,

Jonathan Haryanto
http://www.SpeedyOnlineProfit.com

P.S. Making money online is easier than you think... Start
NOW with The Home Biz Guy's Plug-In Profit Site service at:
http://www.PlugInProfitSite.com/main-21397

www.SpeedyOnlineProfit.com

Friday, August 15, 2008

10 Ways To Make Your Ad Command Attention

Today's feature article is:

10 Ways To Make Your Ad Command Attention
http://www.PlugInProfitSite.com/main-21397

1. Place colorful graphs, pie charts and other charts
in your ad copy. Use charts that will grab a persons
eye and also support your product claims.

2. Highlight buying incentives like free bonuses and
money back guarantees. You could place them in
boxes or in front of a different colored background.

3. Use short sentences or sentence fragments in the
body of your ad copy. A short burst of words can
catch a skimmers eye with one quick glance.

4. Highlight all the important keywords and phrases
in your ad copy. You could use bolding, underlining
and color to highlight the important words.

5. Place attention grabbing pictures above and within
your ad copy. A powerful technique is to use before
and after pictures of people using your product.

6. Use a headline that catches the attention of your
target audience. One of the most effective ways is
to use a free offer as your headline.

7. Make your ad's keywords and phrases standout
by enlarging the text. This technique works wonders
with headlines and sub headlines.

8. Make your products list of benefits and features
stand out by using a symbol in front of each of them.
The symbol could be a dash, solid circle, star, etc.

9. Use sub headlines to break up your ad copy and
to capture a skimmers eye. You could make them
even more powerful by highlighting them with color.

10. Use attention grabbing adjectives to describe
your product. For example sizzling, incredible, high
power, ultramodern, killer, eye popping, etc.

Quote of the Day:

"Success is the result of perfection, hard work, learning
from failure, loyalty, and persistence." -- Colin Powell

Sincerely,

Jonathan Haryanto
http://www.SpeedyOnlineProfit.com

P.S. Making money online is easier than you think... Start
NOW with The Home Biz Guy's Plug-In Profit Site service at:
http://www.PlugInProfitSite.com/main-21397

www.SpeedyOnlineProfit.com